Young Portland Speaks
Rogue Pack is a non-profit theater conservatory in Sellwood. They provide tuition-based classes for teenagers, subsidizing community outreach programs for at-risk youth.
Rogue Pack approached Two Wolves for a brand refresh to accommodate their growth and differentiate the two very different branches of their non-profit. In other words, precisely the sort of things we love.
Rogue Pack also recognized the need for a new website. Their Squarespace site had become cluttered, unfocused, and unmanageable for highlighting the work they do.
Using the new visual identity, we created a simplified and organized experience for users to find information on the programs they were looking for and highlight the most crucial aspect of their organization: Donors and Sponsors.
A memorable visual identity maintains cohesiveness while differentiating two separate branches of a larger organization. An intuitive website allows users to experience the brand and learn more about an excellent organization.
I knew they saw and understood Rogue Pack's mission when they rebranded our logo to make it simpler, yet reflect the complexity of our youth.
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